Apart from fragrances, which general development trends does the futurologist observe?The tendency to redefine quality of life in more and more areas. Instead of
chasing after short-lived trends, there is a growing desire for the authentic,
the unique, and preferably that which has been signed personally by hand. Seals of quality such as "Made in Germany"
or "Made in the USA" are set to become more important againAnd European culture
with its understanding of enjoyment, elegance and style is now perceived again as
a desirable life model.The challenge, says the
researcher, lies in redefining European luxury as a life quality
in a world that is becoming more "green" – green luxury, in other words. For Mercedes-Benz this
social change is a good omen."Our cars precisely fulfil people's new
In the new S-Class, Sabine Engelhardt announces, "we will experience a
completely new definition of luxury in the interior and the handcrafting." She
has made a not insignificant contribution to this herself.