The couple’s move from Munich to Berlin was mostly Veronika’s doing.Justin only knew that he needed a change after five years in one place, their actual destination didn't matter too much. After all, the busy buyer spends most of his working days jetting between the fashion hubs of London, Milan, Paris and NYC.
High time to introduce these new Berlin arrivals to a wider audience: with an edition of our Fashion Creatives video series marking the start of Mercedes-Benz Fashion Week Berlin Autumn/Winter 2015. Our first meeting was all about discussing the general scope and framework of our shoot.However, it soon became evident that all involved wanted to move beyond standard scripts and formats.
When asked if he could image acting, Justin replied:"Definitely!". And what about doing something unconventional, co-developing the concept and involving their friends in supporting roles? Both nodded yes, as if this was the most natural thing in the world. .
A FISTFUL OF WOLVES, by London-based director Danny Sangra, is the result of this collaboration. The short film not only launches Justin’s acting début, but also plays with clichés of fashion advertising. On the cusp of Mercedes-Benz Fashion Week Berlin, our star finds himself caught up in the melodramatic world of fashion: He talks about his feelings and the hype that surrounds him, smoothly steers the C111 through Berlin’s stately Grunewald district and only walks in slow motion.
Good to know that Veronika and his friends – the Chipperfield brothers and Julia Knolle – are on hand to whisk him back to reality.